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Breaking Barriers, Building Futures: Reflections on Winning the AWTC Badass Award

CEO Joanna Pineda reflects on breaking barriers, leading in tech, and the journey of being a woman tech CEO for the last 25 years.

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The Looming Membership Cliff: What Associations Can and Should Be Doing

Posted on January 22, 2025

Listen to this article Your browser does not support the audio element. Over the last year, I noticed an alarming trend popping up in my interviews with CEOs on my […]

2024 Gift Ideas for the Techie in Your Life

Posted on December 2, 2024

The holiday season has arrived, and with it comes Matrix Group’s annual techie gift guide—packed with ideas straight from our team! Whether you’re shopping for a gadget-loving coworker, a nature […]

Unlocking the Power of Your Data: AI-Enabled Reporting in MatrixMaxx 24.2

Posted on November 26, 2024

Your association’s CRM holds incredible potential. It’s packed with data—membership renewals, event registrations, content downloads, and more. But let’s face it, traditional reporting tools often struggle to make sense of […]

5 Critical Facts You Need to Know About AI

Posted on October 23, 2024

Artificial Intelligence (AI) is not just a buzzword—it’s a technological revolution transforming how we live, work, and innovate. From automating routine tasks to delivering groundbreaking insights, AI is becoming indispensable […]

How Creating a Custom GPT Can Help Automate Tedious Tasks and Save Time

Posted on October 7, 2024

I’m always on the lookout for ways to make life easier for myself and my clients. Recently, as I was using Chat GPT to summarize the transcript of my monthly […]

How Matrix Group Chose an AI Note Taker App

Posted on September 26, 2024

It’s rare to be in a Zoom or Teams meeting these days that doesn’t have an AI note taker in the room. Sometimes, there are dueling note takers. Well here […]

Transforming Data Cleanup into a Strategic Opportunity

Posted on June 17, 2024

We work with a lot of associations, databases, and data. Unlike a fine wine, data does not get better with age. It ages rather poorly, in fact, like a loaf […]

MatrixMaxx 24.1 Release is Full of Visualizations and Dashboard Enhancements

Posted on May 23, 2024

BIG changes are here with the release of version 24.1 of MatrixMaxx™, a leading Association Management System (AMS) that helps trade associations and professional societies manage their organizations better […]

Celebrating 25 Years of Innovation and Impact: Reflecting on Our Journey

Posted on May 1, 2024

Matrix Group is officially 25 years old today. I say “officially” because May 1 is the date on our incorporation papers, but the real date is April 22, when I […]

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Breaking Barriers, Building Futures: Reflections on Winning the AWTC Badass Award

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